
Social Media Strategist @ Sitemakers Ltd.
Taunton, United Kingdom

Social Media Strategist @ Sitemakers Ltd.
Taunton, United Kingdom
Geoff Jackson has proven himself to be a successful individual within, primarily, the IT sector with a successful and ever growing social media background. With a massive involvement with I.T, technologies, web design, web development, brand awareness, reputation management and his latest venture within search engine optimization and internet marketing, he strives to gain an all round awareness of the industry on a broad level.
With 8+ years experience in the field, Geoff has delivered successful results to a range of clients and customers working for worldwide leading companies as well as local small businesses.
Geoff also developed a web business in the music and clubbing sector from scratch which quickly became one of the leading brands in the niche social networking media stream, lately this business was expanded and has branched outside the web in the form of events promotion/management and affiliation with some of the most recognized brands in the scene.
I.T technical expertise (on a software and hardware basis), web design & development skills, search engine optimization, pay per click, web marketing, event promotion/management/organization
(Privately Held; Internet industry)
January 2009 — Present (1 year 1 month)
Responsible for Social Media Marketing at Sitemakers; developing, assisting and advising clients from a range of industries on the benefits of social media and networking interaction and activity. Constantly helping brands develop and creating 'buzz' on the internet and measuring their return on investment from social media and producing reports from the data analysis.
(Privately Held; Internet industry)
July 2008 — Present (1 year 7 months)
The development and maintaining of various search engine optimisation strategies for a wide range of clients (primarily small business owners). My duties cover everything that falls under SEO and my work includes, but is not limited to, the following techniques, advice and skills:-
- On-page and off-page search engine optimisation
- Keyword analysis, stuffing, spamming and relevancy
- Meta tags (title, description and keywords), heading tags and any other relevant tags
- Internal link structure, site & menu navigation and text navigation
- Page layout, text content, formatting and consistency
- Alt attributes for text and images
- Keyword cannibalisation
- Landing pages
- Content quality & copyrighting
- Implementation of 301 redirects and canonical URL issues
- 404 page development and solutions
- Robots.txt file creation, use and implementation
- Sitemaps (xml, txt, php/html) creation and implementation
- Broken links
- Search engine and keyword rankings improvement
Many of these built in SEO strategies are built into our in-house developed ecommerce solutions platform and automated for online retailers. Please feel free to contact me for more information.
(Entertainment industry)
November 2003 — Present (6 years 3 months)
I am founder, CEO of Clubnet UK.
(Public Company; Retail industry)
June 2008 — July 2008 (2 months)
Worked as an IT Technical Support Analyst at Debenhams Head Office for their internal Debenhams Service Centre. Providing technical support and trouble shooting across the whole IT industry including server support, installation and diagnostics for over 100 branches nationwide.
(Public Company; Retail industry)
September 2007 — June 2008 (10 months)
BTEC , Public Services , 1998 — 2000
BTEC First Diploma in Public Services
BTEC National Diploma in Public Services
GCSE , English, Maths, Science, Business Studies, I.T, French, Graphic Design , 1993 — 1998
SEO, Marketing, Internet, Technology, Web Design, Web Development, Programming, E-Commerce, Sport, Social Media, Facebook, Twitter, My Space, LinkedIn, Music, Music Technology, Events Promotion, Travelling
Google Adwords Professional
Yahoo Search Ambassador
MSN AdExcellence
Integrated Business Technology 1
Integrated Business Technology 2