Shayne Cuffy

Marketing Specialist, User Experience / User Interface Designer

Location: Guildford, United Kingdom
Industry: Marketing and Advertising

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Shayne Cuffy's Overview

Current

Marketing Specialist / Creative UI/UX Designer at MRS Web Solutions Ltd
UI/UXDesign Consultant / Mobile Environment Designer at SNB Enterprises (Trademark of Shayne Cuffy)

Past

Creative/Web Manager at Touchnote Ltd.
Creative / Marketing Designer at Citibell Communications (Cube Voice & Data)
E-Business Manager / Senior UX/UIDesigner at James Thornton Group

Design Tutor at Interchange Studios - Performing arts and Media College
Junior Designer at PeopleSound Ltd
Quality Systems / Intra-net Administrator at MCI worldCOM Ltd - Global Telecommunication
Multimedia Assistant at WAC - Weekend Arts & Media College - Funded organisation / part of Interchange studios

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Education

Acland Burghley School

Connections

500+ connections

Websites

I help business owners...
who truly care and believe in their products and services to multiple prospects, income revenue streams, retention strategies; even in a down economy using Movement Marketing!

Experience in online business development, advanced SEO, keyword research, reverse-engineered rankings, direct response marketing, online marketing, corporate branding, web usability, web-page design, XHTML & CSS development, web and mobile UX & UI, promotional printed artwork, Image / graphic manipulation and on screen presentations, logo creation, banner and tenancy advertising.

I wish you all the best,
Regards,
Shayne Cuffy

Web: http://www.shaynecuffy.net
Mobile: 079 0407 2244

Specialties

Public speaking, Advanced SEO, keyword research, direct response marketing.
XHTML & CSS development.
Balsmiq (Digital Sketching) for web and mobile wire-framing and concept design mock-ups.
PhotoShop for Image / Graphic manipulation, high-end layout and concept web design and mobile interface development.
Illustrator and Flash for creating vector based graphics and multimedia presentations.
InDesign for documentation layout, print ready artwork and producing PDFs for file sharing and downloads.

Marketing Specialist / Creative UI/UX Designer

MRS Web Solutions Ltd

Privately Held; 11-50 employees; Computer Software industry

March 2011 – Present (1 year 3 months) Fleet, Hampshire, UK

Marketing Specialist & UI/UX Designer and Mobile Environment Designer for MRS Web Solutions Ltd. Currently working with Philips, Nectar, Ronnie Scott's, Keithmichaels (High Performance Car Insurance) and many more.

UI/UXDesign Consultant / Mobile Environment Designer

SNB Enterprises (Trademark of Shayne Cuffy)

2006 – Present (6 years) Surrey UK

Freelance Brand identity development / Design Consultation / Mobile Environment Designer.

My responsibilities included initial sales and consultation, developing brand identity proposals and working closely with clients to ensure projects are completed within assigned deadlines.

Creative/Web Manager

Touchnote Ltd.

Privately Held; 11-50 employees; Internet industry

March 2008 – May 2010 (2 years 3 months)

Touchnote started out two years ago as an online greeting card site, then moved into mobile applications that produce high quality physical printed products from your own photos. Currently have mobile apps on the Nokia OVI store and iPhone, soon to be on Google Nexus One and Sony Ericsson X10i.

My role: I joined as the sole in-house designer to manage all creative UI needs of the business, from visitor viewpoints, site design concepts, card creator interface and product development. Later my role expanded to involve PPC research, onsite SEO and general marketing.

My responsibilities included:

* Web management / Brand overseer:
Insuring consistent Touchnote trade-mark and brand guide ‘look and feel’ are maintained across all website pages, blog entries, HTML newsletter mail-outs, banners, headers, and PowerPoint presentations.

* Packaging and Product development:
Receiving the product – Insuring the highest print quality and vibrant colours across all box packages as well as subtle branding on envelopes. Product development – on going refinement of the classic Touchnote card, greeting card and postcard products.

* Mobile application design:
By using the current UX I was able to design the UI for Nokia, iPhone, Google Nexus One and Sony Ericsson X10i with ability to create and send a postcard. Mobile users are now able to make a personal postcard from anywhere in the world and have it posted for me.

Creative / Marketing Designer

Citibell Communications (Cube Voice & Data)

2007 – 2008 (1 year)

Citibell Communications (Cube Voice & Data) - Corporate Telecoms Management.

My responsibilities included overseeing and managing all visual representations of the Citibell brand between our company and the client. This would involve the maintenance and updating all web products, flash presentations, magazine advertising, company stationery & promotional literature. Offering and implementing ideas/concepts to improve the sales process and benefit consultations, while working on new projects for other divisions,aiming to further my creative talents and knowledge of new media within my chosen field of Graphic design.

E-Business Manager / Senior UX/UIDesigner

James Thornton Group

2005 – 2006 (1 year)

My responsibilities included...
* Managing a creative & development team.
* Overseeing all the design and development needs of the company.
* Generating and managing new projects using current resources.
* Monitoring online ECM Enquire & Consultation Management for internal use.
* Oversee online traffic to produce success websites as well as online campaigns.
* Design and produce artwork for large format graphics for walk in displays and street banners.

Design Tutor

Interchange Studios - Performing arts and Media College

2003 – 2005 (2 years)

I've worked for youth centres and organisations giving direction on digital image editing, lessons on PhotoShop and created a CD-ROM presentation for advertising and promoting shorts films produced within the project. A number of contract projects are listed under `Recent Design Projects'.

Junior Designer

PeopleSound Ltd

2001 – 2003 (2 years)

PeopleSound Ltd - online publisher of emerging music and a talent scout.

I joined three designers forming the `Creative team'. My role was to be the core designer for all international creative needs. Liasing with all three international producers for `Netherlands, Spain and Italy' on a daily basis, I also reported directly to the head of the international team "Markus Stripf" (German producer) and "Tim Ash" head of `Creative team'. My role was to develop, produce and manage creative strategies across all media, web, print and multimedia. Other projects I have been involved in: SONY MiniDisc promotional - Tenancy & Banner advertising / KINGPIN - Breakbeat: Hip Hop Collision album / Music Licensing (Licensing company) - Tenancy & Banner advertising, micro-site & organisation branding.

Quality Systems / Intra-net Administrator

MCI worldCOM Ltd - Global Telecommunication

1999 – 2001 (2 years)

Responsible for the Design, Maintenance and Development of the intra-net for International Network Engineering (INE), this included the look and feel, usability and managing `Quality Systems' content. I was sent to Paris for a few days to give advice to the French engineering team about `quality documentation management'.

Multimedia Assistant

WAC - Weekend Arts & Media College - Funded organisation / part of Interchange studios

1998 – 1999 (1 year)

Roles & responsibilities developed within the job...
* Teaching creative skills required for web-design and image editing in Adobe PhotoShop to different groups (group 1 under 14s/ group 2 - under 25s)
* Responsible for the Multimedia assessment Network / DV rooms.
* Assisting various training courses with schoolteachers and students, mainly involving `Visual Arts' I was assigned to prepare a multimedia presentation, join a small team and travel to a large conference held in `Germany / Dusseldorf', the conference was called "Youth-media 99". The aim of our visit and the presentation was to make new contacts, promote our Media college (WAC) and create awareness of what our organisation was doing to get young people involved in `Visual Art'.