Rory Murray

Current

Social Media Strategy Manager at Jury Team
Strategic Advisor at Massingberd Rothschild
Managing Director at White Label Web Development

Social Networking Expert at SpidERA
Shareholder and Director at ECS Ltd
Managing Director at Atholl Consulting Ltd

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Past

Director of Strategy at Ericsson (Multimedia &SI)
Senior Business Analyst at BSkyB
Trustee at CGD Research Trust

Lead Consultant at Wipro Technologies
Lead Consultant at Portugal Telecom
OSS/BSS Solutions Consultant at Cable & Wireless (C&W)
Strategy Consultant to Board at Dearson Tools Ltd
Business Analyst (OneIT) at Openreach
Transformation Consultant at Batelco
Solutions Consultant (Interim) at TechMahindra
Feasibility Consultant - Exact at BT
Interim Project Manager at UK Government - Defra
General Manager & IFMIS Programme Manager at Government of Malawi for The World Bank
Directeur de Marche, Europe du Sud at Nortel Networks

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11 more...

Recommended

54 people have recommended Rory

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500+ connections

Industry

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Websites

Rory Murray’s Summary

• Technically focused Social Media Strategist, able to design and implement complex strategies to achieve excellent results
• 20+ years of international experience encompassing Commercial, Marketing, Technical, Operational and Delivery roles, with full P&L responsibility and management of large international teams.
• Board-level technical strategist with strong commercial acumen and a reputation for results achieved through tenacity, teamwork, a passion for excellence and a sense of humour.
• Able to rapidly achieve clarity, unravel complexity and apply common-sense performance improvement to the way an organisation operates to reduce cost and improve efficiency, profit and client retention/satisfaction.
• Expert in helping organisations to use Social Media to engage target audiences, create brand awareness and significantly reduce the cost of doing business
• Currently seeking the opportunity to make a difference to the effectiveness of an ethical organisation that has vision and the desire to make a tangible difference.

Rory Murray’s Specialties:

• Telecoms & Technology Strategy
• Strategy & Transformation for under-performing organisations or post M&A.
• Understanding how a company/product can make money and creating strategies that deliver rapid results
• Rescue of failing Proj/Progs
• Resolving complexity and obstacles to progress
• Cultural expertise in Europe, sub-Saharan Africa, US/Canada, Middle East, Far East
• Building high-performance teams
• Business / Social Networking Expert
• Spotting bullshitters

Rory Murray’s Experience

Social Media Strategy Manager

Jury Team

(Non-Profit; Political Organization industry)

February 2010 — Present (2 months)

Working with the Executive of national political organisation to define and execute their Social Media strategy for the upcoming General Election.

Jury Team's objectives are simple:

POLITICS WITHOUT PARTIES
Members of Parliament should be free to vote on issues other than those in their manifesto
POLITICS WITH PRINCIPLES
Government should be run for the benefit of the people and not for the benefit of any political party.
POLITICS FOR THE PEOPLE
The electorate should be asked their views in referendums on major issues and should be able to call for a referendum with a petition from 5% of the electorate
Strategic Advisor

Massingberd Rothschild

(Online Media industry)

August 2009 — Present (8 months)

Massingberd Rothschild provide investment, turn-around support, mentoring and consultancy to a range of companies with a focus on social media and technology.

As a Strategic Advisor, the role is initially to assist in the selection of suitable companies/propositions for investment and collaboration and then support the Management in the execution of agreed strategies to maximise the chances of success and, ultimately, the financial returns for all concerned.
Managing Director

White Label Web Development

(Internet industry)

August 2009 — Present (8 months)

At White Label we do things differently. We don't just build cutting edge, highly optimised, Semantic web aware solutions for our clients (Web Agencies), we actively work with these Agencies to win and then deliver truly exceptional results - we're not just a supplier, we're a partner, helping our clients (and their customers) to compete more effectively in a highly competitive market.

We help our clients to outperform their competitors and delight the end-customer with clear and measurable results. We don’t take the credit but we do understand that your success is our success.

With a core team that has 10+ year pedigree and achievements like:

- Optimisation for sites of over 20 million pages
- Top 3 positions for 18 months against over 500m competing pages
- Networks built of up to 1,000 sites for a single client
- An in-house search engine created to analyse an industry sector for one of our clients

.....we are confident that we can help you to stand head and shoulders clear of your competitors and delight your clients if we work together!!
Social Networking Expert

SpidERA

(Partnership; 11-50 employees; Internet industry)

February 2007 — Present (3 years 2 months)

SpidERA is an EU funded project to bring together European SMEs, Academia and big business who are focused on Life Sciences and Health areas through the power of social networking platform. The aim is to break down barriers, build trusted relationships and accelerate business by providing individuals in this sector with the ability to connect and collaborate and to identify opportunities, funding and other ways to work closely together.
Shareholder and Director

ECS Ltd

(Information Technology and Services industry)

May 2005 — Present (4 years 11 months)

ECS is the commercial arm of a joint venture to provide strategic consulting around the setup and running of Social Media platforms and solutions and the optimum use of Social Media as a cornerstone of your client engagement strategy. The key objective of ECS is to deliver Social Media and Networking solutions into organisations in order to improve internal communications, client satisfaction, loyalty, retention and profitability.

ECS recently delivered a social networking platform for an EU funded programme, bringing social networking to the Life Sciences and Health Sector to leverage the power of Social Networking to improve collaboration between Academics, Researchers and SMEs across Europe and beyond.
Managing Director

Atholl Consulting Ltd

(Privately Held; Telecommunications industry)

June 2002 — Present (7 years 10 months)

Atholl solves corporate strategy challenges within programmes and operational environments. Firstly taking the time to fully understand the scope of the issues being faced, the root causes and the impacts, Atholl then develops solutions that are prioritised according to urgency, business criticality, complexity and ROI to create work packages that each make a tangible difference, with more complex work funded from savings or profit created in earlier delivery cycles. Rather than "Consult and Leave", Atholl's team generally see engagements through from beginning to end, to ensure smooth transitions, alignment behind agreed outcomes, sustainable improvement and maximum ROI.

The methodology used in these engagements is "INSPIREDelivery!", which has been developed over more than 5 years to support every aspect of a transformation engagement and the entire business lifecycle.

Clients include: BT, The World Bank, Malawi Government, Alcatel, Defra, TechMahindra, Batelco, Ericsson, T-Mobile and others.
Director of Strategy

Ericsson (Multimedia &SI)

(Public Company; ERIC; Telecommunications industry)

July 2008 — June 2009 (1 year )

Creating thought leadership for Telcos based on Ericsson’s portfolio of OSS and Multimedia solutions, focused on enabling technologies for next-generation services and LTE/4G mobile.

Working closely with clients to create/identify ways to provide operational efficiencies, enhanced profitability, retention and imaginative customer acquisition strategies, whilst also working with the core and access network teams to ensure that the network and OSS/BSS stack is ready and able to deliver and support new complex services.
Senior Business Analyst

BSkyB

(Public Company; BSY; Broadcast Media industry)

March 2008 — July 2008 (5 months)

Providing technical consultancy and business process analysis for a number of major systems transformation programmes within Sky’s Telecoms company to enhance functionality around triple-play (i.e. Telecoms, Broadband and Digital TV), including billing and process enhancements to support new products and strategies.
Trustee

CGD Research Trust

(Public Company; 1-10 employees; Non-Profit Organization Management industry)

2004 — April 2008 (4 years )

• Founded in 1991, the CGD Research Trust (www.cgd.org.uk) exists:
- to promote research into the cause, inheritance, management, symptoms and cure of CGD;
- to provide a point of contact and support for CGD patients and their families;
- to raise the profile of CGD among the medical profession and among the general public.
• CGD RT also owns the trademark for the “Jeans for Genes” campaign.
• The role as Trustee encompasses general governance and strategic planning/implementation for both CGD and Jeans for Genes, including involvement in transforming the “J4G” brand into an internationally recognised campaign. The objective of Jeans for Genes is to fund research into genetic disorders, working with Great Ormond Street Hospital and others.
Lead Consultant

Wipro Technologies

(Public Company; WIT; Information Technology and Services industry)

September 2007 — February 2008 (6 months)

Engaged with a variety of Tier 1 Telco clients, incl. C&W and Portugal Telecom to understand and resolve their OSS/BSS challenges and plans and then provide consultancy, addressing a wide range of tactical and strategic aspects to reduce cost, increase efficiency and improve profitability.
Lead Consultant

Portugal Telecom

(Privately Held; Telecommunications industry)

November 2007 — January 2008 (3 months)

Leading the work on Rel.2 for the implementation of a new Order Management System, based on Conceptwave. Focusing on "Prime Services" i.e. Ethernet, Triple-Play and related technologies. Hugely unimpressed with the Conceptwave product and the company's support for their customers!!
OSS/BSS Solutions Consultant

Cable & Wireless (C&W)

(Telecommunications industry)

September 2007 — October 2007 (2 months)

Focusing on early-stage solutions to support the MSP implementation, including the global implementation of secure protocols and other security features, Manual Bypass Tunnels, and other aspects of the MPLS core network solution to improve resilience and performance.
Strategy Consultant to Board

Dearson Tools Ltd

(Privately Held; 11-50 employees; Aviation & Aerospace industry)

December 2006 — August 2007 (9 months)

Working with the Dearson management team to define ways to increase market share and re-juvinate the company in terms of goals and objectives, transforming profitability and future financial viability in the process.
Business Analyst (OneIT)

Openreach

(Public Company; 10,001 or more employees; BT; Telecommunications industry)

March 2005 — April 2007 (2 years 2 months)

• Providing feasibility consulting for Openreach to resolve issues identified within the business or address regulatory requirements from Industry. Studies varied in complexity and duration, typically covering aspects such as strategic alignment, regulatory and legal compliance, technical / commercial viability and process impact.
Transformation Consultant

Batelco

(Public Company; 5001-10,000 employees; Management Consulting industry)

November 2005 — November 2006 (1 year 1 month)

• Leading an 18-man/month programme to audit existing BSS systems and create a strategy for transforming/consolidating numerous systems covering their IP, Fixed Wire and Mobile lines of business, delivered over a new NGN infrastructure.
• Remit subsequently widened to looking at a Group-wide roadmap for OSS/BSS , including international subsidiaries in Mobile, Fixed and ISP – objective: to create a harmonised Group technology roadmap, maximising the use of existing skills and value.
Solutions Consultant (Interim)

TechMahindra

(Public Company; 5001-10,000 employees; Telecommunications industry)

March 2004 — November 2004 (9 months)

Techmahindra (prev. MBT) provide a large proportion of off-shore software support and development for BT’s complex multiplicity of OSS/BSS solutions.

Created and led a Solutions Consulting/pre-sales team, owning numerous significant business opportunities across BT’s 4 main Lines of Business, including:
• Business Development, Pre-sales and Bid-management activities
• Designing and promoting the use of a new engagement model for the MBT/BT interaction to move from a tactical and reactive approach to strategic/proactive engagements.
Feasibility Consultant - Exact

BT

(Public Company; 5001-10,000 employees; Telecommunications industry)

December 2003 — March 2004 (4 months)

BT Exact Technologies London 3 Months
Feasibility Consultant – Contract Role
• Undertaking and managing feasibility studies across multiple technology areas within BT, to establish the commercial/technical/regulatory viability of the propositions.
• A typical study involved matrix-management of specialist teams to examine OSS/BSS, technical, procedural, financial, legal and regulatory factors and then collating/producing a final report detailing the findings, the options and the recommendations for further action based on the risks, issues and benefits found.
• Designing/defining business/commercial and technology strategies and providing recommendations for the way forward to assist Executive decision-making.
Interim Project Manager

UK Government - Defra

(Government Agency; 10,001 or more employees; Information Technology and Services industry)

September 2003 — November 2003 (3 months)

UK Government, DEFRA London & York 3 Months
Interim Consultant Project Manager – Contract Role
• Created the recovery strategy for a failing project, within a flawed financial governance renewal programme for DEFRA, based on Oracle 11i
• Took interim control of the turn-around strategy for the Project until a permanent owner was in place, liasing with multiple teams, departments and reporting lines
• Implemented Prince II and OGC Gateway principles and processes within the project
General Manager & IFMIS Programme Manager

Government of Malawi for The World Bank

(Information Technology and Services industry)

August 2002 — June 2003 (11 months)

General Manager and IFMIS Programme Manager
• Designed and implemented a rescue strategy to deliver a new CODA financial system for the Malawi Government, on behalf of the World Bank, as part of a $12.6m IT programme.
• The project had stalled after over 3 years of little progress and was already $millions over budget. The solution was redesigned, re-implemented and operational after less than 10 months.
Directeur de Marche, Europe du Sud

Nortel Networks

(Public Company; 10,001 or more employees; NT; Telecommunications industry)

2000 — 2002 (2 years )

Nortel Networks Paris Jan 2001 – May 2002
Directeur de Marché - Southern Europe
• Leading a number of strategic Business Development and Technical engagements with major Telco’s, vendors and Channel/SI Partners across southern Europe, focussed on Integrated OSS/BSS solutions, to meet a variety of leading-edge functional requirements
• Managing multi-disciplinary sales and pre-sales teams in different countries and time zones to maximise the value, functionality and win-probability of all opportunities

Nortel Networks London Jan 2000– Dec 2000
Market Development Manager - Serviceware Solutions
• Leading technical and commercial engagements for named major accounts including: France Telecom, Telecom Italia, KPN and all their global joint ventures, as well as selected European BT JVs – 75% of time spent travelling and working across Europe.

Additional Information

Rory Murray’s Websites:

Rory Murray’s Interests:

My family, travelling, IT, rugby (coaching and refereeing), canoeing, socialising, DIY, BIG red wines, member of the Scotch Malt Whisky Society.

Rory Murray’s Groups:

Member:
FRSA - (www.theRSA.org)
MIET - Institution of Engineering & Technology (MIEE as it used to be) (www.theiet.org),
MIEEE - Institute of Electrical & Electronics Engineers (www.ieee.org),
- IEEE Communications Society (www.comsoc.org)
MBCS - British Computer Society (www.bcs.org.uk),
- BCS Project Mgt Specialist Group (www.proms-g.bcs.org/)

Associations:
TCN - The Communications Network (formerly IBTE) (www.tcn-uk.org),
FITCE - Federation of E.U. Telecommunications Engineers (www.fitce.org),

Ecademy Blackstar (the proper membership, before they made it cheap as chips!)

Friends of the British Computer Society
LION™ Worn with Pride! [Choose wisely ... ] < BEWARE OF COUNTERFEITS >
The Mineseeker Foundation & The Sole of Africa
MobileMonday
Telecom Professionals
Trigger Event Selling - TURN PROSPECTS INTO CUSTOMERS by Harnessing Trigger Events
Telecom Middle East
Australian IT Industry
TopLinked.com (Open Networkers)
Friends of Britain
Sports Marketing 2.0
Friends of Australia
Strategy & Development / Spanish and Latin American World
Job & Career Network
Total Telecom Professional Network
Technology For Marketing & Advertising
The Executive Search Group
Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
Telecom Expats
Startup Specialists
Marketing Communication
Ex Nortel Employees
Telecommunications Professionals Network
Digital Marketing
Telecom Executives Business Network
Telecom Jobs
Social Media Marketing
Ericsson Global
Birmingham Post
Telecom & Mobile VAS Professionals Worldwide
BT Network
Telecom OSS / BSS Professionals
SEO Secrets
Swiss Business Club
ROR - Return on Relationships
STRATEGY PROFESSIONALS NETWORK
Global Telecom Professionals Group(GTPG)
Ecademy BlackStar Life Members
Telecom Tigers - Innovative Networking for Telecom Professionals
WCP - Wild Card Pack
Top Recommended People
Business Scene
Top Recommended People - Gold
UK & Ireland
Social Media Advisors
MARKETPLACE of Products, Services & Tools for Marketing, PR & Sales Innovators
U. S. Veterans Chamber of Commerce
Business Ready 2012
Jury Team