Michael Holland

Current

Brand Experience Manager (Highcross Leicester) at Hammerson

Past

Marketing Manager - Communications at Westfield
Senior Marketing Executive at Wembley London Ltd
Marketing & Events Executive at Bullring Birmingham

Marketing Assistant at Critical CPA
International Marketing Internship (USA) at Siemens

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2 more...

Education

Chartered Institute of Marketing
University of Worcester
Birmingham College of Food, Tourism & Creative Studies

South Bromsgrove High School

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1 more...

Recommended

4 people have recommended Michael

Connections

164 connections

Industry

Retail

Websites

Michael Holland’s Summary

Strategic thinker with extensive consumer marketing experience gained whilst launching some of the most notable retail-led regeneration projects of recent years; namely Bullring Birmingham, Westfield Derby and Highcross Leicester. Together, these schemes were developed at a cost of £1.2bn, they receive more than 80 million customer visits annually and generate circa £900m (pa) in retailer sales for the likes of Selfridges, House of Fraser, John Lewis, M&S and hundreds of other High Street favorites.

Plus experience of the leisure, hospitality and entertainment sectors – completing the Whitbread Management Training scheme and more recently re-launching Wembley Arena following a £35m programme of refurbishment.

Michael Holland’s Specialties:

Brand Planning, Strategic Marketing, Corporate Identity, Consumer Advertising, Media Buying, Consumer Research (Qual & Quant), Digital Platform Development, Stakeholder / Corporate Relations.

Michael Holland’s Experience

Brand Experience Manager (Highcross Leicester)

Hammerson

(Public Company; HMSO; Real Estate industry)

January 2008 — Present (2 years 3 months)

BCSC Gold Award Winning Scheme

Currently responsibly for marketing strategy development & delivery and the generation of commercial income at Highcross Leicester.

Highcross was developed at a cost of £350m and comprises 120 stores including a flagship John Lewis, 15 restaurants, a luxury cinema and 120 premium private apartments – all clustered around a series of open public streets and squares.
Marketing Manager - Communications

Westfield

(Public Company; Real Estate industry)

2006 — 2008 (2 years )

Whilst at Westfield my role covered the entire UK portfolio managing communications across 6 trading shopping centres with annual footfall topping 100 million.
Senior Marketing Executive

Wembley London Ltd

(Entertainment industry)

2005 — 2006 (1 year )

During my time at Wembley London Ltd I was fortunate to support the re-launch of Wembley Arena, the most iconic music venue in the world, following its complete refurbishment.

In addition I was responsible for trade and consumer advertising and PR for Wembley Conference & Exhibition Centre.
Marketing & Events Executive

Bullring Birmingham

(Retail industry)

2003 — 2005 (2 years )

BCSC Supreme Gold Award Winning Scheme
ICSC Award Winning Scheme
Marketing Assistant

Critical CPA

(Design industry)

2002 — 2003 (1 year )
International Marketing Internship (USA)

Siemens

(Public Company; Electrical/Electronic Manufacturing industry)

July 2002 — November 2002 (5 months)

Michael Holland’s Education

Chartered Institute of Marketing

CIM , Professional Diploma , 2004 — 2005
University of Worcester

BA Hons , Business Management / Marketing , 1999 — 2002
Birmingham College of Food, Tourism & Creative Studies

HND , Hospitality Management , 1997 — 1999
South Bromsgrove High School