
Social Media Consultant at Gumtree.com
London, United Kingdom

Social Media Consultant at Gumtree.com
London, United Kingdom
2 more...
- Strategies for Social media, community management and online communications.
- Online marketing campaign execution.
- KPIs and acrruate online campaign measurement.
- Experience managing, Forums, Blogs, Twitter feeds (reach and engagement), Facebook pages, RSS feed and of course websites and landing pages!
I manage and grow communities of consumers to communicate effectively with them and align myself as their voice back into the business.
(Privately Held; Internet industry)
April 2009 — Present (10 months)
- Overall community communication and social media strategy for Gumtree.
- Launching of all related platforms, blogs, Gumtastic, Twitter, landing pages, microsites, forum relaunch etc.
- Clean up and relaunch strategy for the forum
- Strategic input into PR and communications campaigns
- Accurate reach and engagement stats tracking of all projects
List of projects I've executed:
- widget.gumtree.com
- forums.gumtree.com - revamp, relaunch and clean up
- blog.gumtree.com - Launch, content and growth
- twitter.com/uk_gumtree - I write & manage the Gumtree Twitter account
- twitter.com/gumtastic
- guide.gumtree.com - Scripts, filming execution, website build & marketing.
New Technology, Social Media, Community Management, Viral Marketing, Online PR, Social Network Marketing, Podcasting, Blogging, Internal Communications, design, web design.
Marketing Association of South Africa
Nominated for IR website of the year - 2008