Michael Lacy

Michael Lacy

Consultant at Mike Lacy Consulting

London, United Kingdom

Current
Past
  • Independant Consultant and Speaker at Handy
  • Business Development and Marketing Director at Swisscom Eurospot
Education
  • Westminster Hotel School
  • Dulwich College
Connections
81 connections
Industry
Internet
Websites

Michael Lacy’s Summary

Handy Group has developed a transactional platform for the mobile internet that replicates the proven fixed line business model and delivers it to any handset in any country in any language.

It can be used for any credit/debit card business process and includes access to risk management processes. - text 'handy' to 61177 from a UK phone or go to the website www.handy-group.com to view some of our client implementations.

Handy Group are leading the field in making the mobile internet an accessible distribution channel for the Travel, Ticketing, Retail and Gaming Industries.

Every year for the past five years,everyone in mobile internet has said that this is the year! If 2009 isn't 'THE' year its certainly the year when the ecosystem has got itself together. Greater connectivity, smarter, useable handsets and sensible tarifs, now means it actually works - and our clients are embracing the opportunity with gusto!

Launching a start-up in this space is challenging as mobile is still regarded as a 'dark art'. A lot of what we do at Handy is to educate the market - and its great that the movers and shakers are now confident to put their comments on mobile on record. If Eric Schmidt - and others - claim that mobile will be bigger than PC, then that's a pretty good endorsement of our business!

My view is that, in the main, mobile internet needs to replicate fixed line internet in everything but presentation. Merchants must recieve 100% of the payments for their products or services and consumers must be free to view any content that they can view on fixed line.

For our business everything that is happening today all looks good. We made some smart decisions to position ourselves where the company is today and with our partners, we will always be working hard to maintain our leadership position.

If your company is considering the mobile as a distribution channel then call for a chat!

Michael Lacy’s Specialties:

• Mobile, mobile, mobile!
• Entrepreneurial approach
• Commercially aware
• Risk Analysis and Management
• Project Management
• Web based business strategy and operations
• External and internal customer facing
• Mobile marketing strategies
• Contract Negotiation
• Business, Marketing and Sales Management
• Core business systems management
• Quality assurance and best practice
• Internet Services, Hospitality and Travel
• UK, EMEA, USA


Michael Lacy’s Experience

  • Consultant

    Mike Lacy Consulting

    (Management Consulting industry)

    May 2009Present (9 months)

    Available as a business management consultant in short-term or interim roles

    Business Development

    Strategies and enhancements for new or existing online propositions

    Embracing new technologies in fixed line and mobile internet

    Below the line marketing initiatives




    Finance for growth

    Business analysis

    Creation of business plans for new and existing companies

    Finance acquisition through investment from £250k to £7M

    Investment ‘readiness’, the VC pitch, Angel funding and Private Equity

  • Chief Exec - Mobile Commerce Solutions

    Handy Group

    (Wireless industry)

    October 2004Present (5 years 4 months)

    Launching a start-up in this space is challenging as mobile is still regarded as a 'dark art'.

    My view is that, in the main, mobile internet needs to replicate fixed line internet in everything but presentation. Merchants must recieve 100% of the payments for their products and consumers must be free to view any content that they can on fixed line.

    For our business everything that is happening today all looks good. We made some smart decisions to position ourselves where the company is today and are working hard to maintain our leadership position.

    If your company is considering the mobile internet as a distribution channel then get in touch - see www.handy-group.com - we are based in London and Coventry, with partners in the UK, Hong Kong and Malaysia.

    My job is hectic, exciting, worrying, rewarding and all consuming but there are some great people working in Handy and we have a good deal of fun moving this business forward. We anticipate some interesting times ahead!


Additional Information

Michael Lacy’s Websites:

Michael Lacy’s Interests:

Internet on Mobile - taking successful online propositions to mobile. Boats - Power and Sail, FI, the far East and a growing family!

Michael Lacy’s Honors:

Innovation in Travel (2005)
Mobile Technology (2006)


Michael Lacy’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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