
UK SEO/SEM Manager at BT Customerstreet
Lancaster, United Kingdom

UK SEO/SEM Manager at BT Customerstreet
Lancaster, United Kingdom
Catch phrase: Instead of looking for customers, what if they found you?
Current: BT Directories UK SEO/SEM Manager
The Role:
Increase SERP's results on all major search engines for our business directories and portals – all verticals.
Continued research to keep on top of search engine algorithms and updates in search.
Oversee the vertical portal team and increase the knowledge in each member’s skill base.
Educate members of our Premium Design team on SEO design techniques to help our clients website new builds.
Being a part of a forward thinking Internet marketing company is a real pleasure and working as the SEO manager is a very challenging but fulfilling role that keeps you on your toes, as does Google.
Having been bought by BT recently for £20.000.000 has opened up new challenges that have truly influenced my mind set and increased my work flow ideals. I have new openings and tools that are more BT related that just make me realize I am lucky and privileged to be working for one of the largest companies worldwide.
Develop the SEO side of a webpage ranking tool that will enable clients understand visually if a newly created page has what it takes to get found on the SERP's.
Previous Role:
Managing Director – seostudio.co.uk
I setup my own business called SEOstudio.co.uk which did on-page, off-page, link generation (finding power by association) and of course website design and other ISP related services.
Other SEO related roles:
Legend.co.uk (Businessserve), SEO Consultant, Account manager, Outbound Sales Team manager.
Online SEO marketing, business directories, on-page SEO, off-page SEO, link campaigns (power by association), script writing, SEO tuition.
(Internet industry)
September 2007 — Present (2 years 7 months)
The Role:
Increase SERP's results on all major engines for our 5 main business directories and over 130 vertical sites.
Continued research to keep on top of search engine algorithms and updates in search.
Oversee the Portal team and increase the knowledge in each member’s skill base.
Educate members of our Premium Design and the SEO teams on SEO design techniques to help our clients get a better ROI via here online marketing.
Introduce new ideas and see through implementation of ideas to generate an increase in traffic.
(Internet industry)
February 2006 — August 2007 (1 year 7 months)
(Internet industry)
2002 — 2004 (2 years )
(Internet industry)
March 1994 — September 1996 (2 years 7 months)
Analytics, SEO, PPC, football, football, and more football. Traveling, snowboarding.
Increased the CustomerStreet's traffic on their network of business directories and verticals from 1.2 million serches per month to over 5.5 million per in just over 16 months.