Giles Rhys Jones

Current

• Director, Interactive at Ogilvy & Mather

Past

• Strategy Partner at Ogilvy Entertainment
• Strategy Partner at Ogilvy Labs
• Director, Interactive at Ogilvy

• Group Account Director at DRAFT
• Consultant at The Brand Company (HK)
• Co-Founder at Agency Republic
• Campaign Director at AGENCY.COM
• Account Executive & Manager at Saatchi & Saatchi

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Recommended

9 people have recommended Giles

Connections

488 connections

Industry

Marketing and Advertising

Giles Rhys Jones’s Summary

“One of the freshest and most perceptive thinkers I have ever worked with.”
August 2007
Rory Sutherland, Vice Chairman, Ogilvy. Chairman IPA

The proliferation of technology has fundamentally changed how consumers and brands interact, and not only through digital channels.

The digital consumer is just a fallacy, they are just consumers, and they are digital.

Consequently interactive thinking needs to be at the heart of marketing strategy and interactive delivery at the heart of marketing delivery.

I am passionate about connecting brands and customers to drive business growth and how agencies need to structure to better deliver this.

I have done this at Saatchi & Saatchi helping to set up Vision, Agency.com setting up their Digital Marketing Group, founding AgencyRepublic and driving the digital agenda at the Ogilvy Group.

"@gilesrhysjones is the future of digital integration, the original digintegrator..."
September 2009
John Bell, Global MD of Ogilvy 360 Digital Influence Practise. President WOMMA

Giles Rhys Jones’s Specialties:

digital & innovation strategy, speaking, training &
workshops. mobile, social marketing, branded content & digital

Giles Rhys Jones’s Experience

• Director, Interactive

  Ogilvy & Mather

  (Public Company; WPP; Marketing and Advertising industry)

  October 2004 — Present (5 years 4 months)

  The OgilvyOne agenda of putting interactive at the heart of the agency and Ogilvy Group desire to integrate communications solutions across multiple disciplines fit perfectly with my marketing philosophy and career desires
  
  A board member I am responsible for interactive strategy across key clients including BT, DHL and American Express.
  
  I have also help to drive the interactive agenda across the company, marketing and new business

• Strategy Partner

  Ogilvy Entertainment

  (Marketing and Advertising industry)

  July 2008 — February 2009 (8 months)

  Creation of branded content for clients including film, publishing and music.

• Strategy Partner

  Ogilvy Labs

  (Marketing and Advertising industry)

  July 2008 — February 2009 (8 months)

  Driving innovation through the agency and their clients marketing programs.

• Director, Interactive

  Ogilvy

  (Public Company; WPP; Marketing and Advertising industry)

  May 2008 — February 2009 (10 months)

  Helping to build the digital offering through our group companies including Ogilvy PR, Ogilvy Advertising & Mather.

• Group Account Director

  DRAFT

  (Public Company; 501-1000 employees; Marketing and Advertising industry)

  December 2003 — September 2004 (10 months)

  Managed a team to deliver global integrated campaigns for HSBC & HSBC Offshore across DM, retail, print & online.

• Consultant

  The Brand Company (HK)

  (Privately Held; 1-10 employees; Management Consulting industry)

  May 2002 — September 2003 (1 year 5 months)

  As part of the strategic team of this visionary new company I helped to develop and document the unique Brand Centered Management™ tools & process that defined clients’ brands and helped to reengineer their businesses.
  
  For SmarTone we worked both with their department heads and agenies to deliver their brand internally through systems, process and HR and communicate it externally through advertising, retail and identity.

• Co-Founder

  Agency Republic

  (Public Company; 11-50 employees; Marketing and Advertising industry)

  January 2001 — April 2002 (1 year 4 months)

  Spotted opportunity in the market, defined agency proposition & offering, sold-in to holding companies and helped to take to market.
  
  A connections specialist at this Omnicom media-neutral agency – JV between CHJM & AGENCY.COM, I was responsible for connecting with consumers across all media to create integrated & measurable campaigns for all clients.

• Campaign Director

  AGENCY.COM

  (Public Company; 1001-5000 employees; Marketing and Advertising industry)

  August 1998 — December 2000 (2 years 5 months)

  Co-founded, built and helped manage a multi-discipline specialist team of 35 to deliver groundbreaking digital marketing campaigns.
  
  Fostered team culture, developed structure, built processes, hired key employees and forged partner alliances
  Led all accounts from pitch, building long lasting and strong client relationships all levels.
  
  Responsible for campaign strategy, customer propositions and integrating with other client agencies.

• Account Executive & Manager

  Saatchi & Saatchi

  (Public Company; 1001-5000 employees; Marketing and Advertising industry)

  June 1995 — August 1998 (3 years 3 months)

  Delivering integrated communications campaigng for world leading agency.

Giles Rhys Jones’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• business deals
• reference requests
• getting back in touch