Barry Adams

I'm an experienced online marketing specialist with broad experience with search engine marketing (SEO & PPC), conversion optimisation, content management systems, web development projects, social media, email marketing, and consulting.

Aside from my daily job managing a wide array of online marketing projects, I also write for SearchCowboys.com, Europe's leading blog for search marketing professionals.

Barry Adams’s Specialties:

Web strategy, web content management, search engine optimisation, search engine advertising, social media, web usability, intranet, localisation, web analytics, conversion optimisation, email marketing.

Barry Adams’s Experience

Search Engine Specialist

Visual Script

(Internet industry)

January 2010 — Present (1 month)
Blogger

SearchCowboys

(Internet industry)

January 2009 — Present (1 year 1 month)

SearchCowboys.com is Europe's leading blog about search marketing. I write posts with some regularity about SEO, PPC, and Google-related news.
Blogger

Great Websites Blog

(Internet industry)

October 2008 — Present (1 year 4 months)

The Great Websites blog (www.greatwebsitesblog.com) is aimed at helping individuals and small businesses with their websites. It provides tips, insights, resources and advice on all aspects of building and maintaining an effective website. In low-tech, down to earth language I explain what works and what doesn't and how you can make your website successful.
Online Marketing Executive

Seopa Ltd

(Privately Held; Financial Services industry)

May 2009 — December 2009 (8 months)

Responsible for online marketing of Seopa's insurance comparison sites Quotezone.co.uk and CompareNI.com. Engaged in email marketing, conversion optimization, SEO, PPC, and social media marketing.
Web Consultant

Long Term Results BV

(Internet industry)

May 2008 — May 2009 (1 year 1 month)

Primary web consultant responsible for all custom projects including web design, web applications, SEO, SEM, conversion optimization, and consulting. Co-creator and co-implementer of the company's marketing strategy together with the Marketing Director. Manager of the custom solutions team.
International Webmaster

Honeywell Scanning & Mobility (formerly Hand Held Products)

(Privately Held; Computer Hardware industry)

May 2005 — April 2008 (3 years )

Lead webmaster of the global corporate multilingual website. Responsible for the company's web strategy, SEO, SEM, and project lead/contributor of all corporate projects touching the web.
Game Master - World of Warcraft

Blizzard Entertainment Europe

(Privately Held; 1001-5000 employees; V; Computer Games industry)

January 2005 — April 2005 (4 months)

Part of the large international game master team that provides in-game support to the millions of European World of Warcraft players. Based in Velizy, France (near Paris).
Content Management Engineer ePlatform

Philips Consumer Electronics

(Public Company; 10,001 or more employees; PHG; Consumer Electronics industry)

July 2004 — December 2004 (6 months)

Part of team of 50+ web specialists that manage the technical infrastructure running the Philips Consumer Electronics website. Responsible for managing the XML-based content flow from the worldwide Philips offices into the website. Additional duties as a QA technician.
Webmaster CTO Intranet

Philips Semiconductors

(Privately Held; 10,001 or more employees; NXP; Semiconductors industry)

November 2000 — February 2004 (3 years 4 months)

Primary webmaster of the corporate Chief Technology Office intranet, composed of 3000+ pages, dozens of applications and providing 1200+ CTO employees with the tools and information required for their daily activities. Liaison with the corporate intranet team and provide consultation on projects with a web component. Additional duties as programmer of web applications and IT server & application management.
Webmaster Atos Origin Managed Services Intranet

Atos Origin

(Public Company; 10,001 or more employees; ATO; Information Technology and Services industry)

April 1999 — May 2000 (1 year 2 months)

Primary webmaster of the Managed Services intranet, composed of a dozen subsites and hundreds of pages. Responsible for content updates, application management and providing support to the (part-time) webmasters of the intranet's subsites. Chief liaison with the corporate intranet team.

Barry Adams’s Education

Queen's University Belfast

University Certificate in Management Studies , 2009 — 2010 (expected)
Quirk eMarketing Accreditation

Quirk Certified eMarketer - more info at http://www.quirk.biz/accreditation 2009 — 2009
Nyenrode Business Universiteit

Masterclass Internet Marketing Strategy , 2007 — 2008
Fontys Hogescholen

Business & Information Technology , 1995 — 1997
Anton van Duinkerken College

HAVO & VWO , 1988 — 1995