Ashley Benigno

Recommended

1 person has recommended Ashley

Connections

500+ connections

Industry

Telecommunications

Ashley Benigno’s Summary

Over the last eight years I've played a first mover role in driving the shape of the mobile internet and the 3G market.


As part of the founder team at INQ Mobile, I'm currently focused on building the freshest, most social brand in the mobile space and executing innovative marketing campaigns at a global level.

Previous roles ranged from defining the usability and design guidelines behind the launch of the first-ever 3G portal to the marketing strategy and positioning of the Skypephone, via the launch and partner management of the first mobile broadband proposition.

Longer term, I've over 15 years of professional experience at the intersection between marketing, technology and social media, with an ongoing focus on brand, innovation and user-centric design.



I speak at industry conferences; have acted as visiting professor at the Interaction Design Institute Ivrea (Italy) and the Royal College of Art (UK); have written for a variety of publications.

Recent speaking engagements:
"Error(e) 404 - Italy as a country not found", Ignite, London, November 2009

"The Social Life of Mobile", Mobile Focus, Stockholm, November 2008

"Mobile and the Internet Mutation", Frontiers of Interaction, Turin, July 2008.

“The Future of Social Networks”, Mobile Youth Conference, London May 2008.

“X-series: bringing the big internet to the small screen through collaboration and customization”, Informa Mobile Usability and Application Design, London December 2007.

Ashley Benigno’s Specialties:

Mobile. Internet. Brand. Strategy. Innovation. Social Media. Marketing & Communications. Planning & Execution.