Ecommerce Strategy Consultant at
London, United Kingdom
- Current
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- Ecommerce Strategy Consultant at NA
- Past
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- Marketing Analyst at ArenaFlowers.com
- Marketing Manager at Lismore Recruitment Consultants
- Team Lead - Marketing at ADDR Technologies
1 more...
- Education
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- The Robert Gordon University
- Leeds Metropolitan University
- Recommended
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3 people have recommended Adarsh - Connections
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89
connections
- Industry
- Retail
- Websites
Adarsh Rangaswamy’s Summary
Dynamic, savvy marketing professional with five years of significant and progressive experience in business strategy, consumer behaviour, marketing planning and consulting, and internet marketing
High level of expertise in Internet Marketing and Web Analytics with extensive exposure to Pay Per Click Management, Search Engine Marketing and Optimization and general industry tools such as Adwords, Analytics, Yahoo Search Marketing, Hitwise, Compete etc.
Motivated achiever with proven ability to adapt quickly to challenges and changing environments and to prioritize tasks to achieve immediate and long term goals and objectives
Highly analytical, effective working in self-managed projects or as a team member
Ability to research, analyze, and develop strategic marketing and business plans that maximize growth and profitability
Adarsh Rangaswamy’s Specialties:
Internet Marketing Strategy, Business Strategy, Branding, Consumer Behaviour, Market Research, Planning and Consulting
Adarsh Rangaswamy’s Experience
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Ecommerce Strategy Consultant
NA
(Retail industry)
December 2009 — Present (2 months)
Working with a team of planning managers to identify, facilitate and implement people oriented ecommerce strategies, to improve performance, reduce risk and increasing sustainability of web based businesses.
Responsible for building the infrastructure and vision to help grow internet retailing by working on strategy and execution, to enhance growth, profitability and innovation.
Other key responsibilities include:
Leading the marketing/advertising strategy for the growth of a business unit through traditional marketing channels and an innovative E-commerce strategy
Creating, managing, and executing an E-Commerce strategy to include all online marketing initiatives and properties including traffic and revenue generation programmes via SEO, SEM, affiliate relationships, email, and other online mechanisms
Optimising the media mix in campaigns to ensure integration between channels including: print, direct mail, email, website, and other related online media
Adarsh Rangaswamy’s Education
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The Robert Gordon University
M.Sc , International Marketing , 2005 — 2006
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Leeds Metropolitan University
MBA , General Management , 2004 — 2005
Additional Information
Adarsh Rangaswamy’s Websites:
Adarsh Rangaswamy’s Interests:
Technology, Corporate Business Strategy, Marketing Strategy, Consumer Behaviour, Web Analytics, E-Marketing Strategy, Search Engines
Adarsh Rangaswamy’s Groups:
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Digital Marketing
Adarsh Rangaswamy’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
